The Kentucky Lottery ran a commercial for their $100,000 scratch off game a couple years ago that went something like this:

Monday, guy gets up, buys a lottery ticket, goes to work, wins $100,000.
Tuesday, guy gets up, buys a lottery ticket, goes to work, wins $100,000.
Wednesday, guy gets up, buys a lottery ticket, goes to work, wins $100,000.
Thursday, guy gets up, buys a lottery ticket, goes to work, wins $100,000.
Friday, guy sleeps in.

I sometimes wonder how many of my fellow Kentuckians played that game every day thinking it was their ticket to fortune. I think some people are tempted to look at web business the same way:

All you need to do is sign up and the money will pour in, you can quit your job, travel the world, be somebody important.

The reality is far different.

Online business is not like buying a lottery ticket, it is a business. If you run your online business like a business it will quickly make you wealthy. If you treat it like a hobby or some get rich quick ploy, youll end up broke.

Heres the steps you need to take to create your own fortune on the internet:

1. Identify a market niche you can reach at a profit. 2. Identify a need within that market niche. 3. Secure a product that will meet that need. 4. Put up a website marketing that product. 5. Market your website.

Now each of those steps does take effort, research and planning. Done properly these steps will dependably make you a full-time income your first year and wealthy in five.